Message from Ruben Murillo
I would like to take a moment to express my sincere appreciation to all our clients and partners In Japan for their continuous support for over 35 years. Without you, our progress and success would not be possible. For the last ten years, MPEA has embarked in yearly promotion campaigns, which has given us the possi- bilities of showing international consumers about México’s delicious, excellent quality and safety pork meat. Thru these years we have come to know and understand better the requirements and demands of very im- portant markets such as Japan, South Korea and USA. We o er custom made products to satisfy our end users requirements and this is only possible due to the amazing skills of Mexican workers that have mastered the knowledge to produce pork items for each market.
As Mexican pork meat producers we developed extended shelf life for our chilled products that distinguish us from our competitors, also we can o er a huge variety of value added products such as portion control items with very strict quality control procedures that have gain the trust of some of the most important super- market chains in Asia which are successfully promoting and selling Mexican pork meat in their stores with a positive feedback from consumers about the quality and avor of Mexican pork meat.
Mexican Pork Export Association would like to thank all our clients and consumers, for the continuous sup- port during these years and renew our commitment to supply pork products with the best quality and meet- ing the changing needs of the market.
This year we had great achievements. We started exports to China, after a long time of procedures and ne- gotiations; nally partners of MPEA achieved this goal. We also have 4 new partners。